Serve rather than Stress
Remember starting that new job? Or moving into a new position after a promotion? As exciting as it can be, it frequently comes with some challenges, especially for a new sales manager.
So, what are the greatest challenges a new sales director / manager faces? And most importantly, what are some ways to move beyond those challenges?
1) Overcoming the context of “You need to fix the mess your predecessor left behind.”
Suggestion = Start a dialogue with your boss and direct reports to get their experience of your predecessor complete. No matter what happened with your predecessor, you’re walking into an existing context that may not support your success. Context is decisive, so if you don’t address this, you will have a heck of a time “proving yourself” because your boss and team will be constantly comparing you to your predecessor rather than the actual goals of the organization.
2) Align the existing sales team on your vision, commitment and goals for the organization.
Suggestion = A new sales director/manager (like any human) will automatically focus on their performance. That’s not your job. Your job is to publicize your vision, commitment and goals for the organization by fostering partnerships, defining clear expectations, and implementing a uniform project design or results plan that everyone is accountable to – including you.
3) Ensuring an effective and fair system for having the right team in place.
Suggestion = Fostering authentic and responsible relationships with your team AND defining crystal clear expectations is paramount. In doing so, you have the ability to inspire, acknowledge, discipline and terminate members of your team with the fewest negative consequences. Have a clear results measurement system, publicize it, coach your team to take appropriate action on the plan, offer feedback immediately, and don’t be afraid to make changes to the team at any time.
As a new leader, you have a terrific opportunity to make a difference. By focusing on serving your new team, you will accelerate relationships and results immediately.
Leadership is often thought of as a mysterious title or set of skills, available only to a priviledged few. That is not the case.


